Collection of Personal Information
At NutraCea, we are very sensitive to the privacy concerns of visitors to all of our websites, including this one. Though we do not obtain any personal information that individually identifies you (e.g., your name, address, phone number, email address, etc.) unless you affirmatively provide it to us, many visitors do choose to provide us with such information. This Privacy Policy explains our online information practices and the choices you, as a visitor to this site, can make about the collection and use of your information.
Do we provide other parties with your personal information?
No, we will NEVER share your personal information with other parties.
We reserve the right to disclose any personal information as needed if such information is requested by law enforcement agencies or if we are required to do so by law, regulation, subpoena, court order, or by a government entity. We also may disclose personal information to third parties if we have reason to believe that disclosing such information is necessary to conduct investigations of possible breaches of law, to cooperate in any legal investigation, or to identify, contact, or bring legal action against someone who may be violating the terms of use of our site.
Security for credit card, data and transaction information
If you are making on online purchase additional Credit Card information will be requested for each specific purchase. In order to keep your information completely secure we do not store/save/keep any Credit Card information in our online system.
All purchase transactions are completed through Authorize.NET, the most secure and respected Merchant for transaction handling online.
At NutraCea, we are committed to keeping your online transactions safe and secure. In order to reasonably assure the privacy and security of your credit card and other personal data when making an order, we use Secure Sockets Layer (SSL) technology. SSL uses encryption technology to create a secure connection between your computer and ours. We have also put procedures in place to safeguard the information/data we collect from you. We cannot absolutely guarantee the security of any information you provide online; you provide it at your own risk.
What personal information might we ask you for and how do we use it?
We collect personal information from you is only when you voluntarily provide it to us. Information collected would be:
- First and Last Name
- Street address
- Phone Number
- eMail address
Depending on the purpose for which the information was provided, we may use the information to communicate with you regarding our products, services, and promotions, to provide you with other information that you request, and/or to improve our product and service offerings.
Here are the circumstances in which we might ask for personal information from our consumers though our site, the types of information we obtain, and how we use the information:
- If you contact one of our Consumer Services Representatives through our site, we may ask you for personal information such as your name, address, phone number, or email address so that we can respond to your questions or comments. (Of course, if you send us an email, we will at a minimum obtain your email address.)
- You may be asked to provide personal information if you:
- register for a sweepstakes, contest, or other promotion;
- register as a user of our site;
- register to receive coupons through our site;
- join a club through our site;
- participate in a survey, a consumer research panel, or similar type of activity;
- ask to receive an online newsletter or other information or material from us; or
- otherwise participate in features of our website that ask for personal information.
- If you purchase or otherwise request a product, publication, or promotional offering from us or take advantage of a rebate or similar offer, you may be required to provide your contact and/or payment information (such as a credit card number) in order for us to process your request.
Your participation in any of these activities (and therefore your provision of personally identifiable information) is entirely voluntary. We may use the information you provide to respond to your questions or comments, to administer our promotions and sites, to fulfill your request, subscription, or order, or to otherwise provide or improve our products and services.
We will not send you any online newsletter or similar email communication unless you expressly consent to receive such a communication from us. And if you do choose to receive any such email communication from us, you will always have the opportunity to "unsubscribe" from receiving the email at any time.
Any and all changes to this information will be accessible by registrants to the website. Requests to "unsubscribe" from email News, Updates, Sales etc. would be handled via an "unsubscribe" link in the email and/or online.
How do we use cookies, web beacons, or similar technologies?
We may employ cookie technology, web beacons, and similar devices on our site to facilitate site administration and navigation and to provide an enhanced online experience for our visitors. Information tracked through these mechanisms includes but is not limited to (1) a user's IP address (e.g., google.com, 192.168.1.1), (2) the type of web browser (e.g., Microsoft Explorer) and operating system (e.g., Windows or Linux) being used, (3) the pages of the site a user visits, and (4) other websites a user visited before visiting our site.
Most browsers accept cookies automatically, but can be configured not to do so or to notify the user when a cookie is being sent. If you wish to disable cookies, refer to your browser help menu to learn how to disable cookies. Please note that if you disable cookies, you may be unable to access some customized features on our site. Cookies do not collect or contain your name or email address.
Money Back Guarantee & Return Policy
NutraCea guarantees the quality of our products. If you are not satisfied with your product of choice, please call customer service within the first 30 days.
Changes in our online privacy policy
We reserve the right to change or replace this Privacy Policy at our sole discretion at any time. To ensure that you are aware of any updates or changes in this Privacy Policy changes will be posted with a home page link and notification of such.
Your consent to the terms of this Privacy Policy
Your consent to the terms of this Privacy Policy By using this website, you signify your assent to all of the terms of this Privacy Policy and our Terms of Use. If you do not agree with any term of this Privacy Policy or our Terms of Use, please do not use this site or submit any personally identifiable information.
How to contact us.
Should you have any questions or concerns about this Privacy Policy or about our collection or use of information, please email us at
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You may also reach us by telephone at 1-602-522-3000 (8:00 a.m. - 5:00 p.m. MST, Monday - Friday).
Effective Date: January 1, 2009